CARHARTT WIP

An Icon of Style and Culture

Founded in 1989, Carhartt WIP is more than just a clothing brand; it is an institution that has influenced and shaped generations. Its presence in the Hip Hop, Skater and BMX scene is undeniable, with designs that combine functionality and style in a perfect mix, capable of capturing the essence of an urban and creative spirit. The reinterpretation of Carhartt's core design values, originally rooted in workwear, has allowed the brand to evolve and remain relevant over time. Its products, characterized by robust materials and thoughtful details, tell stories of authenticity and passion.

Every jacket, every pant and every accessory is not just a piece of clothing, but a symbol of belonging to a community that embraces culture, art and innovation. Carhartt WIP's impact goes beyond simple clothing. It has created a real movement, strategically positioning itself as a bridge between the world of design and that of subcultures. Many artists, skaters and BMX enthusiasts have adopted and celebrated the brand, making it an integral part of their identity. Today, Carhartt WIP not only enjoys international recognition, but has also achieved a cult status among fashion and streetwear enthusiasts.

Each new collection is eagerly anticipated, as fans know they will find pieces that are not only fashionable, but also steeped in history and meaning. In short, Carhartt WIP is more than just a brand. It is an expression of culture and style that continues to inspire and innovate, confirming its place in the hearts and closets of those who live life to the fullest, without compromise.

With deep roots in functional design and an eye always on the future, Carhartt WIP will remain a beacon of creativity and individuality for generations to come.